Sleepy Doe

Girl in pyjamas sitting on pillow

If anything makes you want to snuggle up and have a restful night, it’s the organic Sleepy Doe sleepwear, designed for mother and child.

Back and white striped bedding

Prior to starting up Sleepy Doe in 2016, founder, Sophie, had eleven years’ experience in the fashion industry. Today, in her collections, she prioritises long-lasting quality and comfort, beautiful print and design, and ethical manufacturing, whilst using her success to support small businesses that share a similar ethos.

“All fabrics are handpicked with quality at the forefront and products are carefully designed with subtle design details, bringing comfort with an effortless style to the mini – and twinning – bedtime wardrobe.” – Sophie, Founder.

Low-impact inks are used in the printing methods, and are all printed onto soft, ecologically sourced organic cotton, certified in accordance to the most up-to-date Global Organic Textile Standard. The garments are each manufactured and printed in a small, independent U.K. factory.

Lady wearing ribbon in hair

Although Sleepy Doe was born in Bath, the products can be found in many hand-selected independent stores worldwide, as well as in Fortnum and Mason in London. Email to find out about stores near you, or visit the website to make purchases and see the whimsical past and present collections.


Author: Lucy Fleming

Creative Writing and Publishing undergraduate student at Bath Spa University. Passionate about art and design, fiction writing, sustainability and equality.

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